Best Daily Deal Websites
Everyone loves to get deal on a purchase, especially if they think others aren’t getting it. That’s the principle behind 'daily deal' websites, where membership has its privileges, and sometimes, hidden costs. Here's what you should know about the most popular deal of the day sites...
What a Deal!
There are dozens of Daily Deal websites which offer one or more tempting deals, typically at big discounts, and for a limited time only. The basic strategy of these deal sites is to get people to buy on impulse before the “limited time offer” expires. Get folks excited by an apparent “steal of a deal” and incite them to hit the Buy button “before it’s too late.”
There are various tactics used in pursuit of this strategy. Some Deal sites offer lots of deals simultaneously, exciting the “kid in a candy store” nerve. Others are teases, offering only one "unbelievable” deal on just one item per day; it may be a loss-leader, an item priced below its cost in the hope of exciting a buying frenzy on other, more profitable goods. Then there are coupon deals, made infamous by Groupon.com.
Of course, there are sometimes opportunities to get items you need or want at a price that's much lower than what you'd pay elsewhere. But watch out for buyer's remorse... If you're the type of shopper who can't pass up an incredible deal on stuff you really don't need, then you'll just have to get a bigger garage, or some ninja eBay skills to get rid of your unwanted stuff.
Here are some of the most popular Daily Deal sites, starting with the most infamous.
Groupon was a pioneer in the Daily Deal craze, convincing small businesses to offer discount coupons guaranteed to lose money for the merchant every time one was redeemed. The idea was to “create repeat customers” but of course people who won’t buy at a profitable price are not likely to become good customers.
Living Social is a Groupon mimic, offering merchants a better deal and seemingly specializing in service businesses such as hair salons, spas, restaurants, etc.
I've used quite a few Groupon and Living Social offers to take advantage of discounts at local businesses. But sadly, I can't think of any cases where I was "wowed" enough to return and make a full-price purchase. Part of the problem is that when merchants know you're using a coupon, they tend to treat you poorly. That's not the fault of the coupon websites, but it does make their business models much more difficult to sustain.
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Amazon Local started as a partnership with LivingSocial.com, including Amazon’s $175 million investment in the startup site. Today, it seems to be all Amazon – polished, efficient, with high-quality deals. If you don't necessarily want to shop locally, check out Amazon's Gold Box for daily deals and limited-time sales.
SweetJack.com is owned by Cumulus Media, which also owns hundreds of radio stations. Its ad sales reps sell air time and daily deal packages to local merchants.
TravelZoo has been around for years, but only recently got into non-travel related daily deals. Spas are about as far as it gets from the usual airfare, hotel, and restaurant markets served by the travel industry.
Yugster is another that I've heard of, and seems to get positive reviews from users. They offer a variety of consumer items at discounted prices on a "Yours Until Gone" basis.
But Wait, There's More!
One that I've used myself is 1SaleADay, which recently changed it's name to 1Sale.com. Ironically, they offer lots of sales every day, with a focus on electronics, housewares and jewelry. And most of the sales last longer than one day, but whatever. They offer some good deals and have a good reputation. I bought a 120GB solid-state hard drive for $50 from this outfit a while ago, and was pleased with that purchase.
Woot! is a daily deal site that's been around since 2004, and is known for their wry humor on the site and in product descriptions. Every day, Woot offers one special deal called Today's Woot in a variety of categories, including Tech, Home, Tools, Sport and Accesories & Watches. Each deal starts at midnight, and is available for 24 hours only, or until they sell out.
Typically these are overstocked items that a merchant wants to move fast, but they're still good deals, if the item is something you want or need. I recently found 72 Sony AA battteries for $15. (I ordered, because that's an awesome price, and I actually needed batteries. Woot! Woot!)
Do you have a favorite daily deal site, or some tips on how to save money when shopping online? Post your comment or question below...
This article was posted by Bob Rankin on 13 Apr 2015
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Article information: AskBobRankin -- Best Daily Deal Websites (Posted: 13 Apr 2015)
Copyright © 2005 - Bob Rankin - All Rights Reserved