Will Ello Be a Facebook Killer? - Comments Page 2
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Social-Networking
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It's not just about adverts in your feed, it's about your personal preferences and online identity being sold to a huge range of companies. When you and another individual approach a bank you will get different offers based upon that profile and you'll never know that you're not being given the same possible choices. It's not hard to see a future where you're rejected from jobs without ever knowing that it's because your online profile doesn't fit what data analysis has predicted is the most likely to be successful in that role. The latest Wired has a good piece on this. |
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(Read the article: Will Ello Be a Facebook Killer?)